Bobbie Adkins

Bobbie Adkins, 

Director of Marketing, SWG
Branch Professional, RJFS

How do you empower our team to do their best work and live their Signature lives?

At Signature Wealth, I've worked to build a marketing department that supports our wealth management teams in local branches as well as leading the company's creative direction and digital platforms growth. 

 

What does your life look like outside of the office?

I live in the Savannah suburbs with my husband and 3 children where we spend our time exploring the coast, dolphin watching, and relaxing in nature under our mossy oak trees.

 

What can you tell us about your professional journey?

I started my entrepreneurial career as a real estate agent in Tennessee (where my husband was stationed with the Army's 101st Airborne Division) in my early twenties. Within my first year, I became a top producer and loved the fast-paced sales environment. After a few military moves and career resets, I realized that my success in real estate was due to my natural ability to brand and market myself, and then leveraged my creative skills and my 'quick-start' personality into the start of my marketing career. After being recruited into an international digital marketing company where I worked behind the scenes building digital platforms for large corporations and small businesses, I ventured back out on my own and launched a private marketing agency. Almost a decade into agency life, where I launched platforms for entrepreneurs and thought leaders - who worked under powerhouses like Oprah and Deepak Chopra - I met Chip Munn and was introduced to Signature Wealth. After a year with Signature as an agency client, I transitioned in-house to take up the task of building and managing the marketing department of this rapidly growing company.


 

FUN FACT: 

Bobbie was born and raised on a farm in West Virginia, where she and her siblings are often referred to as the 'Petticoat Junction' sisters... after the 1960's tv show. Her mother's middle name was 'Jo,' and so she and her three sisters were named accordingly: Bobbie Jo, Billie Jo, Brandie Jo, and Barbbie Jo.

...And yes, of course, she squeezed 'Jo' into her own daughter's name as well.

Managing Your Money Doesn’t Have To Be Complicated

When you have a plan, you can make decisions confidently,
knowing that you're living your life intentionally.